Wayfinding, sign & product design consultants
The Velvet Principle is a wayfinding design consultancy with a mission to maximise the legibility and enjoyment of places for all by:
- Developing integrated wayfinding strategies that enable people to navigate and route plan;
- Designing information that educates and communicates what there is to see or do;
- Implementing the brand to add character and deliver memorable experiences;
- Designing products and street furniture that contribute to the overall aesthetic.
Empowering Visitors … by making sense of places